A quiet struggle. An honest update.

A quiet struggle. An honest update.

Am I Talking to the Void? (Or Just the Algorithm?)

Some days, it feels like I’ve built a beautiful little universe - carefully stitched, folded, and hung - and no one knows it’s there.

I scroll through my own website, admiring the pieces I’ve created: a collection of original designs, thoughtfully made, sustainable, diverse, and full of me. These aren’t fast fashion fillers. They’re real clothes, built to last, to express, to feel good in. And yet... the traffic is quiet. The shop feels like a hidden garden no one’s walked into yet.

Marketing campaigns? I've tried them. I've thrown coins into that fountain. Social media ads, newsletters, posts I wrote with all the energy I had left after designing and packaging and dreaming. Some hit like feathers on concrete. Some just vanished into the abyss of “maybe next time.”

I’m not even sure what “success” is supposed to look like anymore. Is it numbers? Sales? Followers? Or is it the feeling I get when someone wears a piece and tells me they feel like themselves in it?

There’s a frustration that comes from creating something honest and seeing it float quietly in a loud world. It feels a little like singing in a soundproof room. And yes, I’ve asked myself the big questions:

Is the lack of customers a sign of failure?

Should I take this as a message to stop?

Am I doing something wrong - or just not loud enough?

The truth? I don’t know. And maybe that’s okay.

Maybe this is just the part of the story they don’t show on the highlight reel. The quiet middle. The figuring-it-out stage. The “talking to the void” chapter, before someone finally hears you and says, “Hey, I love this.”

And through all of it, I am deeply - deeply! - grateful to those who have found me, supported me, worn my pieces, shared kind words, or simply believed in this vision. You might be few, but you are everything! Thank you for walking beside me in this adventure. Your support feels louder than the silence.

So for now, I’ll keep creating. Keep posting. Keep believing that something made with love will find its people - eventually. And if nothing else, at least I’m dressing exceptionally well for the struggle.

And to the algorithm: if you’re listening… A little boost wouldn’t hurt, just saying :)

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